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Post by account_disabled on Dec 11, 2023 6:49:41 GMT
By comparing the checklist with the results obtained, you will have a 360° view of the real effectiveness of the chosen channels and tools. Having a well-thought-out strategy is essential and is the first step to success. 6. Buyer's Journey Simply creating content is not enough to generate traffic and convert anonymous visitors into leads. Instead, we need to create targeted content for each stage of the Buyer's Journey. In order to guide the user through the entire purchasing cycle. In fact, the buyer goes through different phases during his journey towards purchasing your product or service and in each of these phases Job Function Email List he must be supported by your communication. The right content at the right time will be able to convey it to you and convince him that the ideal solution to his need is you. The blog and the Content Marketing strategy Don't publish content on your company blog sporadically and with little care. In a Hubspot survey, for example, it was found that 82% of marketers who post daily acquire at least one customer through their blog , compared to 57% of blogs with monthly posts. Therefore, the best content marketing is constant over time! A well-kept and constantly updated blog can really make a difference.
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